Our Work Our WorkDisruptive. Impactful. Memorable.AllDXDBOLT Standard Chartered Bank Invest from Home. Bank from Home. A Covid-19 response campaign that turned financial panic into financial positivity – helping Hong Kongers regain a sense of normalcy & control through seamless investment & active money management. Standard Chartered Bank Invest from Home. Bank from Home. A Covid-19 response campaign that turned financial panic into financial positivity – helping Hong Kongers regain a sense of normalcy & control through seamless investment & active money management. Lexus Hong Kong Unbeaten Paths: Small Business Drive A data-driven test drive experience that puts independent businesses back on the map by connecting drivers who want to explore with small businesses that need to be discovered. Hennessy Best Savoured Together A regionally-tailored platform that created an association of Hennessy with locally-inspired dishes across Asia to encourage recurring consumption behaviour. Hennessy Stay Connected, Stay Inspired A responsive social platform rolled out across 8 APAC markets, that connected with consumers through creativity - showing them new ways to enjoy Hennessy. Formula E Sound Tracks A music experience that let fans remix the unmistakable sounds of the new Gen2 race car into a personalised electronic music track that they could share online. Hennessy V.S.O.P ‘Find What Matters’ Original Film Series EP1 Daniel Lau | Live Shoot The first episode in a series of uniquely Hong Kong stories that celebrates the pursuit of unconventional success. Hennessy V.S.O.P ‘Find What Matters’ Original Film Series EP1 Daniel Lau | Live Shoot The first episode in a series of uniquely Hong Kong stories that celebrates the pursuit of unconventional success. Hennessy V.S.O.P ‘Find What Matters’ Original Film Series EP2 Wong Chun | Live Shoot The second episode in a series of uniquely Hong Kong stories that celebrates the pursuit of unconventional success. Standard Chartered Bank The Algorithm Agent A data-driven aquisition engine that turned all your favourite content into our own credit card agent. NUU Mobile ‘Five-to-Niners’ Brand Film A film series that launched the ‘5to9ers’ brand platform in the US, inspired by real stories of 5to9ers across America who push themselves every day beyond 'nine to five' jobs. NUU Mobile Product Video | 3D A product film for the NUU G4 phone, launched at CES Las Vegas, 2019. Kipling Kipling Connect A product launch retail activation campaign for Kipling's new 2018 Spring/Summer Collection, a limited emoji edition. Kipling Kipling Connect A product launch retail activation campaign for Kipling's new 2018 Spring/Summer Collection, a limited emoji edition. Standard Chartered Bank and Prudential The retirement issue is 300x bigger than you think A campaign that introduces a total retirement solution by Standard Chartered and Prudential. Standard Chartered Bank Streamline Your Every FX Life A multifaceted campaign that dispelled traditional customer segmentation. Kipling #ArtOfBusy A regional commercial featuring Christine Fan, famed singer, for the FW18 campaign. Standard Chartered Bank Market Outlook | Live Shoot An update where experts from the bank discuss market trends by interacting with street interview footage. Standard Chartered Bank Raise-A-Saver An integrated campaign derived from a new segmentation approach that positions Standard Chartered's savings account as an educational tool for parents to teach children the virtue of financial independence. Standard Chartered Bank Raise-A-Saver An integrated campaign derived from a new segmentation approach that positions Standard Chartered's savings account as an educational tool for parents to teach children the virtue of financial independence. Standard Chartered Bank Market Outlook | Facebook Live A social series where experts fron the bank discuss financial market trends via Facebook Live. Standard Chartered Bank Unit Trust Demo | Live Shoot + CGI An animated product demo showing the Unit Trust purchase function. Standard Chartered Bank P2P International Transfer Demo | Live Shoot + CGI An animated product demo showing the P2P multi-currency international fund transfer function. Hennessy Declassified ‘Traveling Tastes’ Original Film Series | Live Shoot A 2-part series where masterchef May Chow brought grounded travel-lovers on an adventure of cognac pairing with Asian cuisine. Hennessy Declassified Hennessy Masterclass ‘Home Kitchen Edition’ | Facebook Live A livestream Masterclass that reached a 58M audience across 8 APAC markets that shared how to make cognac-based cocktails easily at home while bars and outlets were closed due to region-wide COVID lockdowns. Hennessy Declassified Hennessy Masterclass ‘Home Kitchen Edition’ | Facebook Live A livestream Masterclass that reached a 58M audience across 8 APAC markets that shared how to make cognac-based cocktails easily at home while bars and outlets were closed due to region-wide COVID lockdowns. McDonald's Night Menu A large-scale, multi-site McDonald’s menu that used the shutter doors of local businesses to keep the night alive for the people of Bangkok and promote McDonald’s as the only 24-hour destination. One True Snap American Eagle Outfitters The world's first piece of branded content using Snapchat Spectacles, featuring local influencers. American Eagle Outfitters #ICan A portrait format stop-motion series, featuring local Instagram influencers, that introduced a new standard of jeans. Hennessy V.S.O.P ‘Find What Matters’ Premiere | Event Highlight An event highlight video of the 'Find What Matters' local film series premiere party. Hennessy X.O Hennessy X.O ‘The Seven Worlds’ Pop-up Experience | Event Highlight An event highlight video that features the variety of immersive, multi-sensorial experiences at the 'Seven Worlds' Pop-up. Hennessy X.O Hennessy X.O ‘The Seven Worlds’ Pop-up Experience | Event Highlight An event highlight video that features the variety of immersive, multi-sensorial experiences at the 'Seven Worlds' Pop-up. Hennessy V.S.O.P ‘Owning the Sunset’ Cocktail Party | Event Highlight Event highlight that showcases the sunset-inspired mood of Hennessy’s V.S.O.P party. Standard Chartered Bank Hong Kong Fintech Week 2019 | Event Highlight An event highlight video that showcases the brand's digital capabilities in a 2-day industry tech event. TBWA\Hong Kong The Tale of Two Cities episode 1 ‘Formations’ A documentary of the TBWA\ team exploring the roots of startup culture and the spirit of innovation at Slush, the world's leading startup event in Helsinki, Finland. Formula E Create Your Future An integrated campaign for Formula Electric Racing Hong Kong. FWD House 1881 Manifesto Film | Live Shoot An introduction video sharing FWD House 1881's belief of looking forward to life. FWD House 1881 Manifesto Film | Live Shoot An introduction video sharing FWD House 1881's belief of looking forward to life. Breguet #MyBreguetMoment A local reinterpretation for Breguet's global platform, #MyBreguetMoment. Breguet #MyBreguetMoment Event Video Event coverage for the #MyBreguetMoment launch party. The Langham Hong Kong Bostonian Launch Party An event highlight video to celebrate the revamped Bostonian, the renowned Seafood & Grill restaurant. Lee Kum Kee Taste is in the details A social media campaign and film series for Lee Kum Kee. Standard Chartered Bank and Maxims How Hainan sold Hainan Deliciously A viral, comedy-driven social media campaign for Standard Chartered Bank and Maxims. Standard Chartered Bank and Maxims How Hainan sold Hainan Deliciously A viral, comedy-driven social media campaign for Standard Chartered Bank and Maxims. Mastercard From Regular to Red Carpet An integrated social media and reality series campaign for MasterCard. Infiniti Chasing The Edge: A Social Powered Race A digital, social and technology-based creative campaign for Infiniti. AIA Real Life Never Stops A global brand repositioning and integrated campaign for AIA. American Eagle Outfitters #WeAllCan An integrated relaunch campaign that involved a multi-level reengineering of the SmarTone brand. The ‘inside-out’ process of such depth was the first for the 24-year-old company. SmarTone We’re for Smiles An integrated relaunch campaign that involved a multi-level reengineering of the SmarTone brand. The ‘inside-out’ process of such depth was the first for the 24-year-old company. SmarTone We’re for Smiles An integrated relaunch campaign that involved a multi-level reengineering of the SmarTone brand. The ‘inside-out’ process of such depth was the first for the 24-year-old company. Standard Chartered Bank Why banking can be an obsession An integrated campaign for Standard Chartered with a multi-platform strategy to drive awareness, engagement and leads for ultimate conversion. Standard Chartered Bank Rhapsody of The Forest A VR game inspired by Dr. Jane Goodall, world renowned conservationist and UN Messenger of Peace, and Shakespeare’s "A Midsummer Night's Dream". Formula E We Are All Drivers We Are All Drivers adidas Climaheat Snowrun A climate-controlled VR fitting room game that lets customers experience the adidas Climaheat jacket in brutal winter conditions to change the rules of winter retail marketing. AIDS Concern Text From Your Ex A simple SMS that drove HIV testing. AIDS Concern Text From Your Ex A simple SMS that drove HIV testing.
