With TBWA Hong Kong, the brand jumps on the kawaii cooking trend for a global campaign.
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The fit between Snapchat and apparel brand American Eagle Outfitters is clear, both share the same young, trend-aware audience, but as Snapchat Spectacles has only launched in the US, the surprise is that the brand is taking an early punt on the platform in Hong Kong.
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American Eagle Outfitters has launched #WeAllCan, a brand campaign that aims to explore the power and influence of millennials and celebrate them as the voice of a generation in Hong Kong.
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American Eagle Outfitters has teamed up with TBWA\ to launch #WeAllCan, a brand campaign that aims to explore the power and influence of millennials and celebrate them as the voice of a generation in Hong Kong.
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American Eagle Outfitters has used Snapchat Spectacles in Hong Kong, despite the product not having launched there, as part of a video-led campaign.
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Fashion company American Eagle Outfitters has claimed to become the first brand in Hong Kong to create content using Snapchat Spectacles in a campaign from TBWA\ Hong Kong.
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Winner list and awards-night photos for the Greater China region in the 2016 Campaign Asia-Pacific Agency of the Year Awards.
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There’s no better way to know if a pair of running shoes fits you, or if a jacket is comfy, than to actually do a test run through the snow.
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With the release of the adidas Climaheat jackets, adidas Hong Kong created a virtual reality fitting room at its Hong Kong adidas Sport Performance Flagship store in Causeway Bay.
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With the release of the adidas Climaheat jackets, adidas Hong Kong created a virtual reality fitting room at its Hong Kong adidas Sport Performance Flagship store in Causeway Bay.
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With the release of their Climaheat jackets, adidas teamed with TBWA Hong Kong to create a virtual reality fitting room at its Hong Kong adidas Sport Performance Flagship store in Causeway Bay.
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HONG KONG – This year's edition of the Standard Chartered Arts in the Park Mardi Gras featured 'A Midsummer Night's Dream' theme over the weekend.
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The VR game called Rhapsody of the Forest will launch at the iconic Standard Chartered Arts in the Park Mardis Gras, which returns to Hong Kong this year with the theme "A Midsummer Night's Dream", giant puppet parades, art stalls, stage performances and a weekend of visual and sensory art experiences for all ages...
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At the 2016 Marketing Excellence Awards, Standard Chartered Bank Hong Kong has walked away with 11 awards and comfortably taken out the coveted title of Marketer of the Year...
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The Bostonian Seafood and Grill restaurant, part of The Langham, Hong Kong hotel, has relaunched the restaurant brand with a social media campaign called #NothingToSeeHere as well as an interactive cocktail bar experience.
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HONG KONG - When Formula E debuted in Beijing in 2014, the concept of a silent motorsports event was as alien as the idea of going to a muted symphony.
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Titled ‘We are all Drivers’, a TV, print, outdoor, events and digital campaign created by TBWA\Hong Kong aims to promote the 2016 FIA Formula E HKT Hong Kong ePrix around the idea that Hong Kong is a city of individuals.
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TBWA and Formula Electric Racing (Hong Kong) launched a campaign to stimulate interest in motor racing by incorporating local culture.
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In the lead up to the Formula E racing spectacle in October, TBWA and Formula Electric Racing (Hong Kong) Limited has launched an integrated creative campaign that aims to capture the spirit of Hong Kong through the symbol of racing.
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In the lead up to the Formula E racing spectacle in October, Formula Electric Racing (Hong Kong) Limited has teamed up with TBWA to launch an integrated campaign “We are all drivers” that aims to capture the spirit of Hong Kong through the symbol of racing.
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